Barbara Čater
PhD

Barbara Čater is full professor of marketing at the School of Economics and Business, University of Ljubljana, where she also received her PhD in business administration in 2006. During her doctoral study she has spent three months at University of Nottingham (UK) and she completed her master study at Drury University (USA). She was active as visiting professor and researcher at Chemnitz University of Technology and University of Regensburg (Germany). She teaches courses Marketing research, Business-to-business marketing and Key account management. Her main research interests lie in business-to-business marketing, especially in business relationships, and sustainability. Her articles have been published in several international journals, such as Industrial Marketing Management, Journal of Business & Industrial Marketing, Journal of Small Business Management, Service Industries Journal, Journal of East European Management Studies, etc.

• BODLAJ, Mateja, ČATER, Barbara.
  The impact of environmental turbulence on the perceived importance of innovation and innovativeness in SMEs.
  Journal of small business management. Nov. 2019, vol. 57, iss. s2, 417-435. ISSN 0047-2778.

• ČATER, Tomaž, ČATER, Barbara, ČERNE, Matej, KOMAN, Matjaž, REDEK, Tjaša.
  Industry 4.0 technologies usage : motives and enablers.
  Journal of manufacturing technology management. 2021, vol. 32, iss. 9, str. 323-345. ISSN 1741-038X.

• GIDAKOVIĆ, Petar, ČATER, Barbara.
  Perceived justice and service recovery satisfaction in a post-transition economy.
  Journal of East European management studies. 2021, vol. 26, iss. 1, 10-43. ISSN 0949-6181.

• BODLAJ, Mateja, ČATER, Barbara.
  Responsive and proactive market orientation in relation to SMEs' export venture performance : the mediating role of marketing capabilities.
  Journal of business research. Jan. 2022, vol. 138, 256-265. ISSN 0148-2963.