Znanstvenoraziskovalni seminar: Kara Chan (School of Communication, Hong Kong Baptist University)
Znanstvenoraziskovalni seminar: Kara Chan (School of Communication, Hong Kong Baptist University)
Offensive Advertising and Brand Risk among Chinese Consumers
Gostiteljica na EF je red. prof. dr. Vesna Žabkar.
Vabilo s povzetkom članka v angleščini najdete tukaj.